Job Vacancy for Marketing Manager (OTC) at GlaxoSmithKline

Job Vacancy for Marketing Manager (OTC) at GlaxoSmithKline

GlaxoSmithKline is one of the world’s leading research-based pharmaceutical and healthcare companies. We have a challenging and inspiring mission to improve the quality of human life by enabling people to do more, feel better and live longer. With a firm foundation in Science, we discover, develop, manufacture and distribute prescription medicines, vaccines and consumer healthcare products. In pursuance of our growth objectives opportunities now exist for bright, self starting and talented young individuals to join our company as:

 

Job Title: Marketing Manager (OTC)

Core Duties and Responsibilities

• Conceptualize and develop strategic brand equity, building effort priorities and annual category plans


• Follow thorough implementation of the category plans to ensure attainment of business objectives


• Work with sales management team to ensure realization of sales, distribution and profit objective of the category


• Identify the category’s market research needs, develop market research plan for categories to generate a bank of consumer and customer insight for brand activities


• Develop and manage expert marketing plan to ensure alignment with strategy


• Manage advertising agency to ensure great advertising ideas are brought to bear on the brands


• Manage marketing research agencies


• Manage the media agency to ensure strategic, efficient and effective media is bought


• Initiate, manage and roll out key projects within category or as advised by management


• Chart plan on how to ensure that the company categories are ahead of the competition


• With the Sales team, come up with exciting and compelling Sales promotions and activations that help in entrenching our brands and drive business objectives


• Work with the manufacturing Management Team to ensure timely implementation of new products


• Work with the QA department to ensure the implementation of the QMS policies


• Manage demand forecast for the brand


• Facilitate a working environment that fosters teamwork, train and coach brand manager in marketing


• Ensure strategic, efficient and effective management of brand A & P to achieve annual objectives

Job Requirements

Education

• A good degree in Pharmacy from a reputable University


• Post graduate qualification(s) and relevant experiences

Experience Required

• A minimum of 8 years post NYSC


• A minimum of 5 years managing brands


• 1-2 years managing brand team


• Advertising Development


• Media Planning


• Marketing Research


• Promotional activities


• New Product Development


• Product Launches and re-launches

General Competency Requirements

• Sound Communication


• Strong analytical skills


• Team Player


• Flexible Thinking


• Influencing


• Negotiation skills


• Interpersonal /people Management


• Presentation Skills


• Retail Selling Skills


• Good understanding of FMCG Sales


• High proficiency level in Microsoft Excel, PowerPoint and Word

GlaxoSmithKline assures a great working experience in a stimulating and challenging environment. Interested candidates should forward up-to-date resumes in Word Format (*,doc) or (*,docx) to ng.career@gsk.com indicating the role as the subject matter. Only electronic applications in the prescribed format will be considered.

Applications close: 12 April, 2011