Job Vacancy at MTN Nigeria for Senior Manager, Corporate Segment Management

MTN Nigeria is part of the MTN Group, Africa’s leading cellular telecommunications company. On May 16, 2001, MTN became the first GSM network to make a call following the globally lauded Nigerian GSM auction conducted by the Nigerian Communications Commission earlier in the year.

We are currently expanding our operations in line with our expansion drive. Consequently, we are inviting applications from suitably qualified and experienced candidates for the following position:

Job Title: Senior Manager, Corporate Segment Management

Department: Enterprise Solutions

Location: Lagos

Job Description:

•Develop and execute strategic marketing plan and programs to achieve set targets for profitability, revenue, value and market share, retention churn, etc  (short-term and long-term)

•Implement market growth strategy in conjunction with Product Development Managers, ES Sales and other stakeholders

•Define market needs based on relevant value proposition packages for the Corporate Segment market

•Develop strategy for promotional propositions to acquire new customers and stimulate usage amongst existing customers

•Identify and analyse new and emerging trends and understand their impact on needs for the future

•Develop and execute segment specific promotions to achieve specific market objectives

•Define and prioritise customer segment data and customer intelligence requirements.

•Identify, analyse and facilitate business growth through alliances and association marketing approaches.

•Utilize strategic marketing mix and channel options to deliver marketing offers to target markets (strategic alliances, bundling, augmented product)

•Lead and facilitate the discussion and negotiation of strategic issues with the senior leadership team across the organization and provide high-level strategic advice and guidance that relates to the segment.

•Customize and differentiate  MTN Business product and service offerings in the market

•Design customers lifecycle extension plan so as to take advantage of market opportunities

•initiate and interpret research as it concerns  the Corporate Segment market

•Assess market based segmentation in the segment strategy development process (apply needs based segmentation)

•Direct customer insight and market intelligence

•Develop detailed understanding of customer segment needs, behavior, attitudes, and buyer values

Job Conditions:   Normal MTNN working conditions. Regional, national and international travel may be required

Reporting To: GM, Enterprise Marketing

Required Skills:

•First degree in Marketing, Business Administration, or any relevant discipline

•Masters in Business Administration will be an advantage

•12 years working experience which includes:

•5 years in a managerial role, including experience in the Telecoms, ICT  industry

•3 years management experience in marketing, strategy development  and implementation

•Relevant experience in Business Development

Employment Status : Permanent

Qualification:

First degree in Marketing, Business Administration, or any relevant discipline. Masters in Business Administration will be an advantage

This vacancy expires on 1/11/2012

 Click Here to Apply Online